Importance Of Wikipedia In Digital Marketing

Importance Of Wikipedia In Digital Marketing

Exploring the Potentials of Wikipedia in Digital Marketing With the advent of technology, a lot has changed in the business world. From advertising the products and services to the aspects of business strategies, the business world has gone through drastic changes in the past couple of decades. With the ever-increasing growth and use of the internet, businesses are now using this medium one of the most powerful and innovative marketing tactics. Accurate product marketing is one of the major concerns of the entrepreneurs and the business owners and probably one…

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SEO Trends and Techniques in 2019 : The Big Game Changer

SEO Trends and Techniques in 2019 : The Big Game Changer

SEO Trends and Techniques in 2019 : The Big Game Changer 2019 has begun with new search opportunities, tools, and trends. Technologies like Voice search and augmented reality stepped into the marketplace, so it’s become crucial to take up the charge and develop a strong SEO strategy that shines in the changing marketplace. Artificial Intelligence and Machine Learning have completely transformed the way we interact with online content. Hence to keep up with the changing SEO trends, it is essential to determine the latest SEO trends and techniques in 2019….

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Outdated SEO Techniques

Outdated SEO Techniques

9 Outdated SEO Techniques You Should Avoid in 2019 Search engine optimization or SEO has gone through a lot of revolutionary changes throughout the previous decades and in future it will continue to do so. Most of the traditional marketing techniques hold true in this digital marketing process, but the changes SEO has changed the landscape. However, all of these changes have brought improvement within the web and search process respectively. There are some people who love to stick with the old ways of marketing. They try to characterize all…

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A Step-By-Step Guide to Improve Google Ad Score

A Step-By-Step Guide to Improve Google Ad Score

Improve Google Adwords Score If you are running an AdWord campaign then you would surely know what Google Ad score is and “what is the need of improving it”. To every keyword in the campaign, Google assigns a quality score, which put a dramatic impact on the campaign performance.   The amount of your cost per click and position of your ad on the search results page completely depends on this particular number. And, to have an edge over others you need to know how to improve your score. You can…

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Set Up AdWords Email List Targeting Campaign

Set Up AdWords Email List Targeting Campaign

AdWords Remarketing Email List When it comes to advertise digitally and reach your exact audience based on their activity & engagement with your brand, Goggle AdWords tool help you to do so. Apart from targeting audience via affinity, interests and their behavior with your website, a brand can reach their target audience through their email ids database. Yes, you read it right; through email database. Check these guided steps to create a adwords remarketing email list campaign. Requirements for Ad Words Email Targeting Campaign- To run the campaign on email…

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HTML5 Ads Adwords

HTML5 Ads Adwords

Let’s Start Creating HTML5 Banner Ads:- Prior to give a thought on HTML5 ads of adwords, check and make sure your adwords account compatibility to create html banner ads since its not available to all advertiser. Though, to create html banner ads and run these HTML5 ads you can submit a request to Google Adwords if they are not available in your adwords account. Requirements for using HTML5 Ads Adwords:- Submitting a request also needs a couple of criteria to be fulfilled and your adwords account must meet following requirements…

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Google Display Ads Sizes

Google Display Ads Sizes

If you are here, it represents that you are hunting for custom designed image sizes for Google Display Campaign. Though you have options to create ads under Ad Words tool itself where in you can have responsive, dynamic, static types of display ads. So, before you begin with this type of ads, be prepared with a strong reason for opting customized banner ads. Be informed, you can run multiple types of ads, so don’t only stick to image ads. Explore your expertise with animated ads, gif ads too. It’s time…

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Google Display Campaign Setup

Google Display Campaign Setup

Set Up Google Display Campaign:- Google display campaigns are best known for aggressive marketing & brand reach approach. A booster to your marketing blueprint. You need to have hands on experience with Google Ad-words Tool. The same you can create account with your gmail id and you can login Google ad-words on link https://adwords.google.com/intl/en_in/home/ Once you are logged into your ad-words account you will have interface visible like   Login with your gmail account   Start Creating Google Display Campaign:- Follow these guided steps to create display campaign in Google…

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